The Premier League champions signed a new deal with adidas earlier this year thought to be worth around £60m per year

Liverpool have unveiled their new home and away kits for the new season as they collaborate with adidas for the first time in 13 years. As is tradition, the home colours are red from top to toe, said to present “the club’s DNA in its purest form” with a dark strawberry red colourway and the classic Liver Bird crest.

Liverpool and adidas have revealed the club's new home and away kits for the 2025/26 season. The Reds sealed a new, 10-year partnership with the German kit manufacturer earlier this year, switching away from their agreement with Nike after five seasons.