Brad Pitt donned a striking blonde wig as he filmed scenes for the upcoming sequel to Once Upon a Time in Hollywood in Los ...

A new Barbie with an insulin pump and CGM isn’t just a toy — she’s a symbol of visibility and a reminder to meet others with ...

The new line of fashion dolls features true-to-movie details from ‘Wicked: For Good’ and fans say they ‘are ready’ for the launch.

The toy company saw its dolls category sales dropping 19% in the latest quarter, primarily due to fewer new Barbie launches.

Mattel Studios president Robbie Brenner unpacks her unifying vision for the studio's slate, including Hot Wheels, Masters of ...

Santa Claus might disappoint a lot of people if Walmart, Target, Amazon, and other retailers can't solve this problem.

The country's two largest two manufacturers saw sales of traditional toys decline due to delayed orders by retailers worried ...

Toy maker Mattel re-established its annual guidance, albeit at a lower level. “There is still the potential for global trade ...

Let's take a look at all of Mattel's SDCC 2025 exclusives that go up for sale today at the show and on the Creations shop!

"We built an incredible world, and it's gonna be really exciting for us to bring to our fans," says PJ Lewis, the company's ...

Mattel's finance chief Paul Ruh said timing shifts in retailer ordering patterns impacted its U.S. business, indicating that ...

Mattel Inc. introduced a new forecast for 2025 sales and profit — two months after pulling its previous outlook over the ...