A strong and consistent visual branding strategy ensures your business has the potential to stand out in a crowded market.

Shopify outlines how to keep businesses from getting lost among the competition and how brand guidelines can set them apart.

Companies should establish detailed guidelines to ensure collaborations highlight shared values while preserving distinct ...

Setting up a new brand is an exciting and challenging venture. The market is crowded with competition, and carving out your ...

In today’s competitive market, customized aerosol packaging has become a powerful tool for brands to stand out and create ...

This weekend, the Guinness Men’s Six Nations Championship comes to an end. Both nerves and excitement are high, as three teams – France, England and Ireland – could still realistically be ...

Korean Air has officially introduced its refreshed corporate identity, featuring a modern take on its iconic Taegeuk symbol ...

Digital Silk, an award-winning agency specializing in brand strategies, custom websites, and digital marketing campaigns, is shedding light on a critical investment trend among California's top ...

Southwest built its brand on being a customer-friendly alternative to its competitors, and changing its free checked bag ...