The Breitling Chronomat B01 42 Super Bowl LVIII watch is having a great impact on the premium watch market. This watch was introduced by Breitling, a well-known Swiss watchmaker. It gets here just in ...

Breitling has tapped NBA “Greek Freak” Giannis Antetokounmpo for a watch collaboration. This partnership spotlights a set of limited-edition timepieces, namely the Chronomat Automatic GMT 40 and ...

With week nine nearly in the books, the first half of the football season is essentially done and dusted. But just in time for the second half, Breitling has dropped a new Super Chronomat B01 44 NFL ...

With one of America’s biggest sporting events of the year around the corner, Breitling thought to join in on the fun. As such, the Swiss luxury watchmaker has revealed its Chronomat B01 42 Super Bowl ...

Watchmakers can feel ’80s nostalgia, too, apparently. Brietling has just unveiled a bold new Super Chronomat collection inspired by the Frecce Tricolori watch the brand created for the Italian Air ...

Welcome to Dialed In, Esquire’s column bringing you horological happenings and the most essential news from the watch world. The symbiotic relationship between watchmaking and sport is a story as old ...

Is there another famous watch dude in the making? This week, Austin Butler tried to subtly make his way through JFK without being paparazzi’d to death by the media and its watch-affiliated underlings.

Most big watch brands have professional athlete ambassadors. Sometimes, these partnerships feel like missed opportunities, while other times, they result in astoundingly cool watches, such as Rafa ...

Followers of fashion will be accustomed to a seasonal cycle of new collections and regular “drops”. But for longtime watch industry observers, the increasing frequency with which the more thrusting ...