Professional development often fails to deliver lasting impact despite significant investment. However, Sawyer Products exemplifies successful professional development.

Business development and marketing departments have one common goal: growing the business. When these teams work together, accounting firms see increased visibility, growth, profitability and more.

Why more and more companies worldwide are embracing this planning process Suzanne is a content marketer, writer, and fact-checker. She holds a Bachelor of Science in Finance degree from Bridgewater ...

Business development professional and entrepreneur Terry Rice has innovated systems and propelled growth for brands like Adobe and Meta. As managing director of Growth and Partnerships at his agency, ...

Salaries for marketing and business development professionals are higher this year than two years ago. The 2024 Wisnik Law Firm Marketing/BD Survey found that average salaries for professionals ...

If there’s anything definitive about today’s job market, it’s change. New digital technologies like artificial intelligence (AI) are changing the organizational landscape, forcing professionals and ...

Professional development is an ongoing process that helps individuals focus on their career objectives, identify the necessary skills to achieve these goals, and then acquire those skills in a ...

Earning your degree and landing that first position in your career field of choice might seem like an exciting finish line to what’s been many years of academic preparation and training. But in ...

Every time you stream a movie on Netflix, play a game via Steam, or sign up for a free trial offer when you’re shopping on Amazon, a business development professional had to have picked that piece of ...

In a column last month, I covered the changing challenges of the media relations function in legal marketing. I'll cover two others today with three marketing leaders on the front lines, learning ...