In the days of rechargeable batteries being so cheap and commonplace, it's a wonder how companies like Duracell can stay in business. Well, it's because the company powers a lot more than just ...

America’s top battery brands are locked in a power struggle over battery life claims. Duracell has filed a lawsuit against Energizer, accusing the rival battery maker of running a deceptive ...

While every other console controller on the market uses internal rechargeable batteries, Xbox’s still let you use AA batteries to power them, and new remarks by a Duracell spokesperson possibly shed ...

Add Yahoo as a preferred source to see more of our stories on Google. Energizer brand batteries sit on display in a supermarket in Princeton, Illinois, U.S., on Wednesday, April 30, 2014. (Daniel ...

ATLANTA — Battery manufacturer Duracell will establish its new global headquarters for research and development at Science Square in Atlanta, investing approximately $56 million and creating 110 jobs, ...

At least 200 apartments at the Duracell site is the latest development in the battery maker’s efforts to market its $30 ...

Duracell filed a complaint in federal court in Manhattan last week over Energizer’s claim in an ad that its Max batteries last longer than Duracell Power Boost batteries. Energizer and Duracell ...

CHICAGO--(BUSINESS WIRE)--Duracell, one of the world’s leading battery manufacturers, unveiled its first-ever creative ad spot during the big game on Sunday. The brand shocked viewers when seven-time ...