Hamdard said full capacity production and a well-planned distribution infrastructure are ensuring Rooh Afza is reaching all corners of the country.(Priyanka Parashar/Mint) Amid reports of an acute ...

The rose-coloured beverage is popular in India, Pakistan and Bangladesh. It is served during the iftar evening meal when Muslims end the Ramzan fast. | Hamdard Beverage company Hamdard Laboratories on ...

New TVCs for Hamdard’s age old drink Rooh Afza hit TV screens as mercury continues to sap spirit and energy this summer. The flagship brand from Hamdard will now be seen as an excellent additive to ...

Delhi-based Hamdard Laboratories, the maker of heritage rose-based cooling drink Rooh Afza, has entered the ready-to-drink beverage segment with Rooh Afza Fusion. The new product is a blend of pure ...

Popular household drink Rooh Afza has gone missing from Indian store shelves at a time when soaring temperatures spruce up demand for the rose-flavoured sharbat. While reports blame the supply ...

India is facing a Rooh Afza crisis. The rose-coloured coolant, sold by Hamdard India, has been in short supply in India for at least five months, according to The Print. The timing of the shortage, ...

Hamdard Laboratories' iconic Rooh Afza drink, which had gone missing from store shelves in peak summer season and during the Muslim fasting month of Ramzan, is back in production. "We at Hamdard ...

In a relief for yoga guru Ramdev, the Delhi High Court has closed a lawsuit against him. The court passed the order while hearing a case filed by the Hamdard National Foundation India against Ramdev ...

Hamdard has called for a creative pitch for its beverage brand Rooh Afza. The pitch is in its initial stage and is currently underway in Delhi. Hamdard aims to decide on a creative partnership by the ...

A file photo of rose-based cooling drink Rooh Afza. Photo: Priyanka Parashar/Mint New Delhi: Hamdard Laboratories, makers of heritage rose-based cooling drink Rooh Afza, has entered the ready-to-drink ...