Whether it’s the newest slime-mixing kit, coloring book, or craft kit, the arts and crafts category is always looking to offer more ways for kids and kids at heart to express their individuality.

What if you could pick up a toy at Toys “R” Us, bring it home, and then upload it into a video game as a playable character? That’s the concept behind Activision’s Skylanders Spyro’s Adventure. It’s a ...

As a mom of four, I’m well aware that toys are an amazing asset. They help your little ones learn, keep them occupied for solid stretches of time and even make it easy for you to join in on the fun.

CHICAGO (WLS) -- It's not a toy store, it's an adventure. The holidays are the perfect time to let out your "inner child" and the Toys "R" Us Adventure pop-up is in Chicago to help! The iconic toy ...

Part of the beauty of childhood is that every new experience offers a lesson, making playtime an opportunity to learn and grow. But there’s one key ingredient that an educational toy must have and ...

A massive indoor Toys “R” Us playland is opening in Chicago this week, bringing “larger-than-life” toys and themed playrooms for both kids and adults. The Toys “R” Us Adventure opens Thursday in ...

London, UK – 11 th February, 2011 – Activision Publishing, Inc. (Nasdaq: ATVI) announced today the worldwide debut of Skylanders Spyro’s Adventure, an entertainment breakthrough for the toy and video ...

, promising a toy-filled playland with one-of-a-kind full sensory play experiences. The popup is now open at 830 N. Michigan Ave. (which previously housed Topshop) through Jan. 26. "As we focus on ...