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14d
TV News Check on MSNBIA 2025 Forecast Update: $169B In U.S. Local Advertising And 2.4% Year-Over-Year Decline
Revised outlook, with and without political advertising, is a 1.5% decrease from the firm’s March 2025 forecast. The post BIA ...
7d
TV News Check on MSNLocal TV Strategies: Advertising Leaders On Thriving In 2026
Media buying leaders from IPG Mediabrands, Publicis, Denstsu and Sage Media Planning will tackle optimizing multiplatform TV ...
Google is consolidating LSA trust programs into a single Verified badge to streamline credibility checks for advertisers and ...
BIA Advisory Services' revised 2025 U.S. Local Advertising Forecast projects total local advertising revenue to reach $169 billion this year, reflecting a 2.4% decline compared to the previous ...
"As radio stations nationwide grapple with AI adoption in creative departments, we're seeing a troubling trend in commercial ...
Really Good Leads LLC introduces an integrated multi-channel marketing service to help roofing contractors improve lead ...
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