Learn the 4 Ps of marketing and see top strategies and platforms for retailers.

Product-market fit is the ultimate goal of SaaS. It's when your business's product serves the needs of your target market so well that you can't keep up with demand. But achieving product market fit ...

I am the Vice President of Product Marketing for ThroughPut Inc., an AI-Powered Supply Chain Software Company based in the U.S. and Germany. Marketing a company is a critical part of raising brand ...

Selling products online has become increasingly popular, with more people than ever tapping into the digital marketplace. Whether you have a hobby that you’re passionate about or a full-fledged ...

From window displays and newspaper ads, to sidewalk sandwich boards and pop-up events, there are many ways to market a retail store. Whether your goal is to draw in casual passersby or increase online ...

Building momentum without an existing user base is hard. But if your business is going to succeed, it has to be done. Building a minimum viable product (MVP) is crucial for gathering valuable customer ...