Nielsen Ad Intel’s 2024 Advertising Spend Report reveals Australia’s top ad spenders, leading industries, and emerging market ...

Nielsen is partnering with data collaboration platform LiveRamp so that audience segments from the Nielsen Marketing Cloud (NMC) are now available in the latter company’s Data Marketplace.

According to Nielsen, in-car listening constitutes the majority of away-from-home radio usage, with weekends leading at 79% ...

PPM results from Nielsen show overall growth in radio listenership due to a much-awaited methodology change, according to a ...

Stations will now receive full credit after just three minutes of listening within a quarter-hour—a shift expected to increase market-level ... Coats will break down Nielsen’s updated PPM qualifiers, ...

India's media market is experiencing rapid growth, driven by increasing digital consumption, evolving audience preferences ...