Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ...
Enhanced capabilities aim to deliver greater insights into consumer behavior and to empower brands and retailers with faster, ...
Global and Nielsen have signed a new, multi-year deal, effective immediately, the companies announced. “The partnership ...
The Google Chrome team is getting closer to deciding on its cookie consent mechanism. And  Paramount resolves its four-month ...
The recent launch of MySports from DirecTV is delivering consumers more choice and flexibility in how they watch and pay for ...
Walt Disney maintained its lead in U.S. TV viewing share in December, bolstered by holiday movie marathons and strong ...
Paramount Global has resumed its partnership with media measurement firm Nielsen, ending a public dispute over the cost of their arrangement. The owner of the CBS broadcast network said Monday that it ...
Stolt-Nielsen bought Golar LNG’s 23.5% stake in Avenir for $40m. The latest available OTC transaction in Avenir at NOK 10 per ...