Fox News surpasses broadcasters ABC, CBS, NBC in primetime viewership during first week of March
Fox News Channel's primetime programming surpassed the three major broadcasters during the week of March 3, averaging a ...
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Paramount Global ends standoff with Nielsen
Paramount Global has struck a deal with Nielsen Media Research for access to the measurement company’s data and analytics products. The deal comes several months after Paramount dropped Nielsen ...
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MarineMax moves headquarters from Clearwater to Oldsmar without fanfare
The nation’s largest recreational boat and yacht dealer now operates out of the Nielsen Media Research campus at 502 Brooker Creek Blvd. MarineMax, the nation's largest recreational boat and ...
Paramount, Nielsen Strike New Measurement Deal, Ending Months-Long Feud
Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other properties used rival tabulation ...
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Nielsen puts Kirsten Riolo in charge of Custom Research Division
Nielsen’s Custom Research and Media Analytics division will provide qualitative and quantitative surveys designed to segment target audiences based on demographic and behavioural variables ...