Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other properties used rival tabulation ...
New York – President Donald Trump reached an estimated 36.6 million television viewers for his address to Congress on Tuesday ...
Holscott will oversee Nielsen's financial activities around the world, and will also lead the company's information technology, corporate development, and global strategy functions. She joins Nielsen ...
As part of the new deal, Paramount has licensed several new services from Nielsen, including the recently accredited “big data + panel” measurement, ad-supported streaming platform ratings and the ...
Nielsen Ad Intel’s 2024 Advertising Spend Report reveals Australia’s top ad spenders, leading industries, and emerging market ...
And here to make that argument is Nielsen, which has a new way of tracking ... The idea is simple: Look at all of the TV time a big media company commands — via its streaming channels, but ...
NEW YORK, NY – February 24, 2025 – Nielsen, the global leader in audience measurement, data and analytics, announced that Jessica Holscott will join the company as its Chief Financial Officer (CFO), ...
“I am honored to join Nielsen as CFO at such a transformational time for the company and industry,” Holscott said in a statement. “Nielsen continues to raise the bar when it comes to ...