LaVar Ball's Big Baller Brand on Thursday unveiled the ZO2 shoe line that he designed for his sonLonzo,with the main pair debuting at $495 on the company's website. A Lonzo Ball-autographed pair of ...

Lonzo Ball's debut signature shoe, the Big Baller Brand ZO2 Prime Remix, has finally arrived after six months of anticipation. Much has changed since the initial unveiling of the infamously priced ...

Los Angeles Lakers rookie point guard Lonzo Ball made a splash this spring when he debuted his signature Big Baller Brand sneaker at an unprecedented $495 price point. He continued to cause a stir at ...

"My thoughts are, execute properly" - When Kobe reacted to Lonzo's decision to rock his own shoe rather than join a top shoe brand originally appeared on Basketball Network. Lonzo Ball was one of the ...

Lonzo Ball was one of the most highly coveted shoe endorsers after the Los Angeles Lakers drafted him 2nd overall in the 2017 NBA Draft out of UCLA. However, instead of signing with one of the top ...