Lowrance, a world-leading brand in marine electronics since 1957 and GPS navigational systems since 1992 — announced today the newest addition to its Elite and Mark family of compact fishfinder and ...

Lowrance, a world-leading brand in fishing electronics since 1957, announced today the release of a new, premium Elite Ti standalone series of fishfinder/chartplotters. The Lowrance Elite-5 and ...

Lowrance Elite FS 10 Fish Finder/Chartplotter with Active Imaging 3-in-1 Transducer, $1,298 (save $500) Lowrance HDS Pro 9 Fish Finder/Chartplotter, $1,648 (save $450) Lowrance Elite FS 12 Fish Finder ...

Make sure you’re ready to hit the water on the first warm day of the season with deals on fish finders and trolling motors at Bass Pro Shops. The Spring Fishing Classic includes up to 50 percent off ...

Lowrance announced today the release of a high-performance addition to the HDS series of fishfinders/chartplotters – Lowrance HDS Carbon. The new Lowrance HDS ...