When all an iPod virgin needs to get started is a nephew, or, as a last resort, the instruction manual, who would pay £65 for a one-on-one tutorial? Quite a few people, as it turns out.

The company has previously posted other how-to explanatory ads on its main Apple company channel, like the ‘How to shoot on iPhone’ camera series or the iPad + iOS 11 videos.

Getting video onto your iPod So you've got a new video-capable iPod, but are looking for something more … ...