Account-Based Marketing Benchmark Survey There’s a divide in the B2B marketing space surrounding account-based marketing (ABM ...

Terminus, an account-centric platform, merged into DemandScience, a B2B revenue intelligence and demand generation company.

Tribble, an AI request-for-proposal (RFP) tool, integrated with Box, an intelligent content management (ICM) platform, to ...

Since 2019, the B2B Sales & Marketing Exchange has brought together thousands of B2B practitioners looking to level up their ...

Most of us have heard the saying, “If you do what you’ve always done, you’ll get what you’ve always gotten.” And yet, ...

B2B buyers are nearly 70% through their purchasing process before engaging with sellers — and 80% of the time, it’s the ...

Openprise, a revenue operations (RevOps) data automation provider, released AI-agent Factory, a set of new AI capabilities ...

B2B marketers are flocking to programmatic lead generation because the approach shows results: Unlike traditional lead ...

If there's one thing I love, it's an extended metaphor — and the holidays provide ample excuses to churn them out. For the ...

Salesloft, a revenue orchestration platform, named Vidyard, an online video platform, as its preferred video partner to help ...

Integrate, a lead management and data governance solution, released several new features designed to enhance how B2B ...

Outreach, a sales execution platform, revealed an integration with Clay, a data enrichment company, designed to help ...