Nielsen and Paramount Global are counting on each other once again. The two companies have struck a new deal that will reinstate access to the measurement giant’s audience ratings for the media ...

Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.

Roughly half of all viewing in the United States that holiday was on streaming services, said Nielsen, the measurement service which has followed the rise of streaming in relation to traditional ...

(Reuters) - Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and analytics services across the CBS parent company's platforms ...

New York — Christmas marked a milestone in media history: more streaming than any day ever before, according to the Nielsen company. Netflix streamed two NFL games on that day, with Beyonce ...

There’s some good news on the ratings front for Fox ahead of Super Bowl LIX. Measurement company Nielsen announced Monday that they’ve expanded their tracking of out-of-home viewership to ...

Former Jacksonville Jaguars defensive coordinator Ryan Nielsen has found his next stop. "Former Jaguars and Falcons defensive coordinator Ryan Nielsen is expected to join the Bills staff as a ...

NEW YORK – February 3, 2025 – Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership ...

The data for The Gauge is derived from two separately weighted panels and combined to create the graphic. Nielsen’s streaming data is derived from a subset of Streaming Meter-enabled TV households ...