Alexa+ promises all sorts of new interactions. After mentioning the wake word, you can converse like you would with a friend, asking it the weather and then going into a conversation about what’s on the docket for the day.

The tech giant revealed Alexa+ during a product-launch event on Wednesday, noting it will use large-language models (LLMs) including Amazon’s own Nova models and those from its

Amazon is finally launching the long-awaited generative AI version of Alexa — Alexa Plus — that, if all goes well, will take away much of the friction that comes with talking to a speaker to control your smart home or getting info on the fly.