Ten years after Amazon debuted its virtual assistant, Alexa is finally being upgraded for the generative AI age. Meet Alexa+.

Panos Panay, Amazon’s head of devices, said the new Alexa would respond like a “trusted assistant” and speak to users like an “insightful friend”. Alexa+ users will be charged a monthly fee, though ...

The new Alexa is Amazon’s attempt to catch up with rivals including Google, Meta and Microsoft on embedding generative AI into products and services to help boost revenues.

Amazon CEO Andy Jassy discusses Alexa and AI at a prior event. (GeekWire File Photo /) Amazon unveiled Alexa+, a new service ...

Amazon is aiming to catch up in generative artificial intelligence and to reboot its virtual assistant, which has been ...

Tech giant Apple became the latest company to announce investments in the US, following similar promises made by its peers ...

Just as Anthropic teased, Claude 3.7 Sonnet combines reasoning and fast responses into a single model — something OpenAI wants to bring to ChatGPT with GPT-5 later this year. Anthropic is also leaning ...

Amazon just revealed the long-awaited refresh to its Alexa chatbot. The features of Alexa+ will be available via a website.

Alexa is getting a “smarter and more conversational” upgrade, included with Prime subscriptions.

AMAZON has revealed a new and ultra-smart version of Alexa, its virtual voice-controlled assistant. The new AI helper called Alexa Plus – which will be available on millions of gadgets – was ...

Amazon has been working for years to overhaul Alexa with generative AI features as it faced rising competition from OpenAI’s ChatGPT and other chatbots.

Alexa+, Amazon’s revamped version of Alexa was unveiled Wednesday, bringing the popular voice assistant into the artificial intelligence era. The new Alexa is Amazon’s effort to compete with the wave ...