AI is continuing to shape search, and in turn, how marketers are working with it.

A Southern California woman noticed that Pepsi has become much more popular than Coca-Cola at her local Costco. There's a ...

BENN STEIL is a Senior Fellow and Director of International Economics at the Council on Foreign Relations. He is the author ...

Sheetz has named former PepsiCo executive Kristen Blum to its board of directors. The convenience-store chain said Blum’s ...

The number of S&P 500 companies with DEI-related metrics embedded into compensation plans surged from 170 companies in 2021 ...

A fresh crop of shareholder proposals that would have once been unremarkable are now a closely-watched battlefront in the war ...

Often playing (with varying degrees of success) for laughs, brands often take pot-shots at their rivals, and the rise of ...

Taylor Swift is being considered for the Super Bowl 2026 halftime show but has yet to perform due to Travis Kelce's NFL ...

As it turns out, artists do not get paid for the Super Bowl Halftime Show—at least not by the NFL. The NFL does, however, ...

Many of the biggest companies in the U.S. will spend millions to air a Super Bowl commercial. Which brands are on the list?

and PepsiCo's executive vice president and CFO, Jamie Caulfield. Apple: if you invested $1,000 when we doubled down in 2008, you’d have $43,181!* Netflix: if you invested $1,000 when we doubled ...

NAACP releases guide to support companies maintaining diversity, equity, and inclusion commitments amid growing conservative pressure.