Paramount Global has entered a new long-term deal with Nielsen, enhancing audience insights across all platforms, including Paramount+ and Pluto TV.
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multi-year deal under which Nielsen will provide a host of ratings and analytics services across ...
Nielsen and Paramount have struck a new deal that will reinstate access to the measurement giant’s audience ratings for the media conglomerate’s properties.
Paramount and Nielsen have buried the hatchet. After failing to come to an agreement last fall, Paramount — operator of ...
Months after its prior contract expired, Paramount and Nielsen are working together once again. This article, Paramount ...
The agreement covers measurement for all national and local broadcast, all cable networks, and streaming on Paramount+ and ...
Paramount Global and Nielsen have inked a new, multi-year deal that ends the months-long dispute that saw CBS and Paramount+ ...
(Reuters) - Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide ...
Paramount Global has resumed its partnership with media measurement firm Nielsen, ending a public dispute over the cost of their arrangement. The owner of the CBS broadcast network said Monday that it ...