One of Nielsen‘s newest audience-measurement products has won accreditation from the Media Rating Council, setting up a new option for advertisers at a moment when the media-tabulation giant has ...

The Nielsen Company said Tuesday that viewership was down from Joe Biden’s 2021 inauguration, which reached 33.8 million, and Trump’s first move into the White House, seen by 30.6 million in 2017.

Streaming as a viewing category leveled up again in December, according to Nielsen‘s monthly Gauge report, rising 9% over the previous month after a comparable gain in November. Collectively ...

YouTube hit a record share of TV usage in December, with the streaming service logging 11.1% of all TV viewing, according to Nielsen’s The Gauge report. After nabbing a 10.8% share in November ...

By Rick Porter Television Writer The holiday season brought big gifts to several streaming platforms, with YouTube, Netflix and Prime Video all hitting or tying their best mark ever in Nielsen‘s ...

NEW YORK—Heavy viewing during the Thanksgiving and Christmas holidays helped increase overall viewing by 4% month-over-month in December, according to Nielsen’s The Gauge report. That report, which ...

Trump as 47th president of the United States, according to Nielsen. Viewership peaked with 34.4 million viewers during the 12:15 PM quarter-hour. While coverage varied by network, 15 networks aired ...

The Dallas Cowboys have completed their interview with Leslie Frazier as the franchise’s search for their next head coach continues. Frazier interviewed with the Cowboys in person on Monday.

The Cowboys are set for another interview with a coach with a defensive background in Seattle assistant head coach Leslie Frazier. The former Minnesota coach was defensive coordinator in Tampa Bay ...

The Cowboys are set for another interview with a coach with a defensive background in Seattle assistant head coach Leslie Frazier. The former Minnesota coach was defensive coordinator in Tampa Bay and ...