The Philadelphia Eagles dominated on the field, while laughter dominated the commercials in this year’s Super Bowl.

The central Wisconsin farm was part of the inspiration for a 60 second Lay's potato chip commercial that aired in the third quarter.

Heartland Farms, based in Central Wisconsin, inspires "The Little Farmer," a Lay's Super Bowl ad directed by Taika Waititi.

We unleashed our inner anglers on a three-day fishing excursion to Lake of the Woods and this is what happened.