Paramount Global has entered a new long-term deal with Nielsen, enhancing audience insights across all platforms, including Paramount+ and Pluto TV.
Nielsen and Paramount have struck a new deal that will reinstate access to the measurement giant’s audience ratings for the media conglomerate’s properties.
Paramount and Nielsen have buried the hatchet. After failing to come to an agreement last fall, Paramount — operator of ...
Paramount Global has struck a deal with Nielsen Media Research for access to the measurement company’s data and analytics ...
The agreement covers measurement for all national and local broadcast, all cable networks, and streaming on Paramount+ and ...
Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...
Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.
Global and Nielsen have signed a new, multi-year deal, effective immediately, the companies announced. “The partnership ...
Paramount has licensed new Nielsen services including Advanced Audiences, Big Data + Panel, Ad-Supported Streaming Platform ...
Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...
Paramount Global has a new multi-year deal with Nielsen for all the company's ratings data including for CBS, Paramount+ and ...
There’s some good news on the ratings front for Fox ahead of Super Bowl LIX. Measurement company Nielsen announced Monday ...