Super Bowl LIX will have a huge audience, but will it break last year's record? Here's what could help or hurt the big game ...

Walmart’s latest brand and logo update has left some social media users baffled. On Jan. 13, the company announced in a press release on its website that it was launching a “comprehensive ...

YouTube's advertising model has long been a source of frustration for its vast user base. The platform's approach to monetization, which often involves interrupting videos with ...

After 27 years, Morgan & Company, a New Orleans-based media strategist, is rebranding to Roux Advertising.

NEW YORK – Christmas marked a milestone in media history: more streaming than any day ever before, according to the Nielsen ...

The Connecticut company’s long-lived logo is now getting a new look tailored for the future and the dramatic shift to digital ...

Streaming” is The Fly’s weekly recap of the stories surrounding the biggest content streamers. Maximize Your Portfolio with Data Driven ...

What do you think of when you think of Hutchinson? For Chandlerthinks, a Tennessee-based marketing and branding company the city hired to help with a branding initiative, the answer was “A ...

What is Hutchinson’s story? That’s the focus behind a city branding initiative that started in September. Chandlerthink, a Tennessee-based company that received the $75,500 contract to ...

Disney+ lost 700,000 subscribers over the final three months of 2024, which is the Walt Disney Company’s first quarter of ...

InvestigateTV+ airs in all 113 Gray markets. During this season, the show expanded its footprint into more non-Gray markets. InvestigateTV+ is now cleared in 46% of the U.S daily while InvestigateTV+ ...

Paramount and Nielsen have buried the hatchet. After failing to come to an agreement last fall, Paramount — operator of ...