Several corporate media outlets have reported that President Donald Trump’s inauguration received lower ratings than former ...

Experts at the e4m India Brand Conclave 2025 emphasised brand identity, storytelling, and strategic platform selection for ...

The Kansas City Chiefs are one win away from their fifth Super Bowl appearance in six years, a level of success that makes them about as close to a dynasty as any team in U.S. professional sports ...

With info on how data-driven models can help to benchmark your own mobile ... One example is Human-Centered Design (HCD), as defined by the founder of the Nielsen Norman Group, Don Norman. They define ...

Paramount Global has a new multi-year deal with Nielsen for all the company's ratings data including for CBS, Paramount+ and ...

Paramount Global has entered a new long-term deal with Nielsen, enhancing audience insights across all platforms, including Paramount+ and Pluto TV.

Global and Nielsen have signed a new, multi-year deal, effective immediately, the companies announced. “The partnership ...

Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other ...

Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.

Nielsen said its Big Data + Panel national audience measurement technology, which relies on information about smart-TV screen viewership as well as the company’s usual panel of consumers ...

By Rick Porter Television Writer Nielsen has won accreditation for its “Big Data + Panel” TV measurement, becoming the first ratings provider to earn approval for that methodology. The ...

Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multi-year deal under which Nielsen will provide a host of ratings and analytics services across ...