Is it my logo, the color of my logo ... “I’m in Wilkes-Barre and my customer base is in Wilkes-Barre but the Nielsen metro is this sprawling multi-county thing with Scranton and this and ...

Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services. The deal announced Monday spans multiple years, effective immediately ...

NEW YORK — Christmas marked a milestone in media history: more streaming than any day ever before, according to the Nielsen company. Netflix streamed two NFL games on that day, with Beyonce ...

The Big Bang Theory finished 2024 as the year’s “most-binged title” in streaming, according to a new report from Nielsen. The sitcom averaged 265.5 episodes per viewer on Max, the ...

Global and Nielsen have signed a new, multi-year deal, effective immediately, the companies announced. “The partnership ...

In perhaps yet another sign of the growing reach of Apple TV+ content, the sci-fi series Silo has ranked on the Nielsen U.S. streaming originals chart for the first time ever. The show ranked 9th ...

Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...

New York – February 3, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced its Out-of-Home (OOH) measurement now covers 100% of the US contiguous television ...

Nielsen and Paramount Global are counting on each other once again. The two companies have struck a new deal that will reinstate access to the measurement giant’s audience ratings for the media ...

Paramount Global and Nielsen have struck a new-multi-year ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.