Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services. The deal announced Monday spans multiple years, effective immediately ...

Such optimistic tones have been absent from conversations between the two companies since late September, when Paramount claimed Nielsen’s fees were too high in an era when TV audiences have ...

It is made possible by increased adoption of wearable devices for members of Nielsen’s persons panel, which was recently re-accredited. Of course, there’s a high bar for Fox to clear in trying ...

Related Stories News 'RuPaul's Drag Race' Season 17 Debuts To Another Ratings High In Competition Series' Third Year On MTV News For Max, the Nielsen shoutout is an encouraging sign. When it ...

Roughly half of all viewing in the United States that holiday was on streaming services, said Nielsen, the measurement service which has followed the rise of streaming in relation to traditional ...

but makes it unsustainable to provide the support and quality that all Nielsen clients rely upon.” The agreement comes Nielsen’s big data + panel measurement was recently accredited by the ...

NEW YORK — Christmas marked a milestone in media history: more streaming than any day ever before, according to the Nielsen company. Netflix streamed two NFL games on that day, with Beyonce ...

(Reuters) - Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and analytics services across the CBS parent company's platforms ...

Paramount (PARA) Global and Nielsen have signed a new, multi-year deal, effective immediately, the companies announced. “The partnership includes measurement for all Paramount platforms ...

Streaming” is The Fly’s weekly recap of the stories surrounding the biggest content streamers. Maximize Your Portfolio with Data Driven ...

In perhaps yet another sign of the growing reach of Apple TV+ content, the sci-fi series Silo has ranked on the Nielsen U.S. streaming originals chart for the first time ever. The show ranked 9th ...