Changes to Nielsen’s out-of-home measurements could result in biggest Super Bowl TV audience ever
Super Bowl LVIII between the 49ers and Chiefs generated a total average audience of 123.7 million. Even if the new technology triggers, say, a 10-percent bump to 136.7 million, there are more than 335 ...
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Super Bowl LIX could shatter records, including most-watched event ever
Following the most-watched television event in U.S. history, Super Bowl LIX’s advertising showcase is poised to reach unprecedented audiences. Last year’s overtime thriller between the Kansas City ...
Here’s the full slate of PFT staff Super Bowl picks
MDS: Eagles 24, Chiefs 20. Charean Williams: Eagles 28, Chiefs 20. Josh Alper: Chiefs 30, Eagles 28. Myles Simmons: Chiefs 27, Eagles 24. Me: Chiefs 27, Eagles 24. So that’s three Three-Peats and two ...