Nanopower Semiconductor AS has appointed ex-Nordic Semiconductor Chief Technology Officer (CTO) Svein-Egil Nielsen as the ...
Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...
Measurement firm's annual intelligence report suggests Black Americans averaged more hours of media consumption and remain on ...
Months after its prior contract expired, Paramount and Nielsen are working together once again. This article, Paramount ...
Nielsen has reached an agreement for audience measurement with Paramount Global, ending a four-month stand-off. The new multi ...
Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ad measurement.
Engaging Black audiences: How brands impact, grow and win with inclusion. As Black consumers continue to be digital ...
One of the top sources of added sugar in kids’ diets is in their breakfast bowls. A new study shows that advertising drives ...
Mollenhauer and Nielsen each spent time covering the lodging ... industry's flows and money has gushed from actively managed products—Fidelity's included—the firm has continued to grow its ...
Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...
Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other ...
A single home in the rural southeastern U.S. stands at the center of a growing rift between Nielsen and the Spanish-language broadcasting giant whose audiences it measures. Executives at ...