TelevisaUnivision and Nielsen are arguing over the use of a single southeastern household that appears to be causing big ...
The multiyear agreement resumes reporting of Paramount Global's linear and streaming content The post Paramount, Nielsen Set ...
Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other ...
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multiyear deal under ...
Paramount Global and Nielsen have inked a new, multi-year deal that ends the months-long dispute that saw CBS and Paramount+ ...
The dominant ratings provider hopes to fend off competitors by pivoting to a bundle that combines its consumer panels with ...
Media giant Paramount Global and Nielsen have signed a new deal that would see the research firm provide measurement and ...
Paramount Global has officially renewed its contract with Nielsen, four months after hitting an impasse over cost of services ...
Ad buyers agree that Nielsen’s decision to pivot from panel-only ratings as currency is a step in the right direction for TV ad measurement.
Paramount has licensed new Nielsen services including Advanced Audiences, Big Data + Panel, Ad-Supported Streaming Platform ...
The partnership includes measurement for all Paramount platforms: national and local broadcast, all cable networks, and ...