One of Nielsen‘s newest audience-measurement products has won accreditation from the Media Rating Council, setting up a new option for advertisers at a moment when the media-tabulation giant has ...

Streaming as a viewing category leveled up again in December, according to Nielsen‘s monthly Gauge report, rising 9% over the previous month after a comparable gain in November. Collectively ...

YouTube hit a record share of TV usage in December, with the streaming service logging 11.1% of all TV viewing, according to Nielsen’s The Gauge report. After nabbing a 10.8% share in November ...

NEW YORK—Heavy viewing during the Thanksgiving and Christmas holidays helped increase overall viewing by 4% month-over-month in December, according to Nielsen’s The Gauge report. That report, which ...

Trump as 47th president of the United States, according to Nielsen. Viewership peaked with 34.4 million viewers during the 12:15 PM quarter-hour. While coverage varied by network, 15 networks aired ...

Ashwin Kumar T.C., NXP Semiconductors India Pvt. Ltd. Bangalore India Abstract: Today Mobile Applications are getting more and more complex. More and more cutting edge applications are coming on ...

The American Dream means many things to different people. For some, it may be the hope of a better future for themselves and their families; for others, it might be a goal for success. Director Brady ...

Building is one of the core gameplay features of Minecraft. As soon as players enter a new world, they start gathering all kinds of blocks. Soon, they create their first base and gradually expand ...

Bench, the accounting startup that imploded over the holidays, filed for bankruptcy in Canada on January 7 revealing massive debts, documents seen by TechCrunch show. The filings — one for Bench ...

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NEW YORK – January 15, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today unveiled its 2025 Upfront/NewFront Guide, a vital resource for media buyers and sellers ...