Paramount, Nielsen Strike New Measurement Deal, Ending Months-Long Feud
Paramount Global and Nielsen renewed their measurement contract after a months-long feud during which CBS and other ...
Paramount Global Renews Contract With Nielsen After 4-Month Dispute
Paramount Global has a new multi-year deal with Nielsen for all the company's ratings data including for CBS, Paramount+ and ...
Nielsen, Paramount Sign Multiyear Deal, Ending Contract Dispute
Nielsen and Paramount have settled a months-long contract dispute. The two companies have signed a new, multiyear deal under ...
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Paramount And Nielsen Get Back Together; The Clicks Aren’t Coming
Paramount and Nielsen have ended their measurement standoff. Plus, a new survey says digital ads now cost more and convert ...
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Paramount Seals New Nielsen Deal
Paramount Global has reached a new measurement and analytics agreement with Nielsen. Effective immediately, the new ...
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Paramount Hit With Legal Letter to Consider Last-Minute $13.5 Billion Offer From Outside Investors Over Skydance Bid (EXCLUSIVE)
Here comes a plot twist: As Skydance Media and RedBird Capital Partners work to close the Larry Ellison-backed takeover of Paramount Global this spring, a consortium of investors who previously ...
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Good News for Xfinity Customers: Paramount, Comcast Renew Multi-Year Distribution Agreement
The Wrap reports that with the new agreement, Paramount’s content, including entertainment, news, broadcast, and sports brands, will remain available to Xfinity customers. The carriage agreement ...
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Paramount Re-Ups With Nielsen For Audience Measurement
Paramount has licensed new Nielsen services including Advanced Audiences, Big Data + Panel, Ad-Supported Streaming Platform ...
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Paramount and Nielsen sign multi-year measurement and analytics deal across Paramount’s leading broadcast, cable and streaming platforms
Paramount Global and Nielsen, a global leader in audience measurement, data and analytics, have signed a new, multi-year deal, effective immediately. The partnership includes measurement for all ...
Paramount Resumes Partnership With Nielsen For Data Services: Details
Paramount Global has entered a new long-term deal with Nielsen, enhancing audience insights across all platforms, including Paramount+ and Pluto TV.