AI snake oil is selling in the ad world, which means soon there will be only one way to stand out: Be better than the ...

SocialPeta has partnered with Reforged Labs to release the report “2025 Global Mobile Game Marketing Insights & Creative Breakdown”, offering an in-depth look into the latest creative and marketing ...

This shift, Dadwal believes, is forcing marketers to think beyond performance alone. “In certain companies, data might lead ...

Snap is trading roughly 91% below its euphoric peak, a collapse that has turned one of the market's hottest pandemic-era ...

MarketCast has recruited Lana Busignani, a veteran advertising and media research exec with NIQ, Nielsen, Quotient and Ipso, ...

Everflow served as mission-critical marketing infrastructure for some of the world's most successful affiliate programs in 2025, including industry leaders like JG Wentworth, Moen, and Mutual of Omaha ...

The recognition highlights #paid’s innovation across social engagement and end-to-end creator collaboration workflows NEW YORK CITY, NY / ACCESS Newswire / December 9, 2025 / #paid, a leading ...

Snap stock remains 91% below its 2021 record high, and it's trading at a rock-bottom valuation. Given some of the company's ...

The acquisition unlocks expansion opportunities for Pattern and ROI Hunter. By integrating ROI Hunter, Pattern gains a unified retail media platform that powers SKU-level advertising across Meta, ...

Snap is finally showing signs of improvement, with ARPU inching higher and North America leading that progress, but the gains ...

Paula Chiocchi is CEO of Outward Media, Inc., a provider of B2BC contacts, with email and digital IDs, that drive business growth. B2B marketers are swimming in data, yet many still struggle to ...

“Sociable” is the latest commentary on important social media developments and trends from industry expert Andrew Hutchinson of Social Media Today. Snapchat’s buying another ticket for the AI hype ...