We explain the different types of logo and when to use each one.

In Formula 1, the fastest thing isn’t the cars – it’s team valuations.

Welcome to Sportico's transactions wire, a weekly rundown of personnel, partnerships and products across the sports business ...

The Tennessee Titans' rumored new logo continues to show up publicly ahead a possible announcement.

With Super Bowl LX officially in the books following Seattle's win over New England, the NFL has already started looking ahead to Super Bowl LXI by unveiling the logo for next year's game. The league ...

On February 9, the NFL unveiled the logo for Super Bowl LXI, which interestingly falls on Valentine’s Day in 2027. This year, the biggest sports event featured the ultimate showdown between the ...

The general outline of the logo is similar to what the league used for Super Bowl 60. Since that game took place at Levi's Stadium in the Bay Area, the Golden Gate Bridge was featured prominently in ...

The Seattle Seahawks' Super Bowl 60 championship win is still only hours old, but the NFL has already started to turn its attention to Super Bowl 61. On Monday, Feb. 9, one day after Seattle took down ...

With the dust just starting to settle after Super Bowl LX, the NFL has already started turning its attention to the next season’s spotlight — Super Bowl LXI, scheduled for February 14, 2027. The ...

The Tennessee Titans’ rebrand isn’t just simmering in the background anymore. It’s spilling onto national television in a way ...

Visa has extends its Formula 1 partnership with Red Bull as it expands on a sponsorship deal that started with a widely mocked team name. Visa has reached a four-year contract extension through ...