QB Room, Week 10: Here’s a path to fixing Cowboys and Dak Prescott. And no, it's not Deion and Shedeur Sanders
Say something wild or controversial about the Cowboys in the early a.m., then spin that morning opinion into a debate on a noon show. Once you have that, take that second opinion and program it for the afternoon to evening cycle — and suddenly you have a useful single-serving day echo chamber that draws in the social media aggregators and highly interactive programming across all of your platforms.