Just in time for back-to-school season, Bath & Body Works is entering college campuses nationwide. The brand is selling its ...

Philosophy launched new Hair & Body Fragrance Mists in three scents: Vanilla Hug, Coconut Rush, and Pistachio Paradise. Here to redefine the body mist category, these are elevated, modern mists – ...

The brand amplifies #DermsAgainstBurns content on social media to create a positive movement around the importance of sun safe habits.

Key West Aloe launched a new Too Cool Hydrating Spray, and it acts like “AC in a bottle.” Created by the Key West-founded ...

Featured in a larger baby bottle-inspired bottle, this fragrance celebrates the 10th anniversary of the double-platinum album ...

At the age of 84, celebrity icon Martha Stewart has announced the launch of her first skincare line—Elm Biosciences. Known ...

Through in-depth research with Gen Z and millennial audiences, IPSY uncovered that over 7 million beauty-first consumers, makeup, and skincare aren’t about routine or perfection ...

SkinCeuticals launched the A.G.E. Interrupter Ultra Serum, the latest science-backed product in its A.G.E. line. A.G.E. Interrupter Ultra Serum is a solution for individuals looking for non-invasive ...

E.l.f. Cosmetics signed four powerhouse athletes from the National Women’s Soccer League (NWSL), reinforcing its commitment ...

L’Oreal Korea has appointed Rodrigo Pizarro as the new CEO of the region. Pizarro will lead a new chapter of strategic growth ...

K-Beauty brand CosRx is set to glow up KCON LA 2025 with an all-out booth activation, offering skincare enthusiasts and K-pop fans a chance to experience the brand’s cult-favorite products up close.

CeraVe marked 20 years in business with five new products, including Balancing Air Foam Cleanser, Blemish Barrier Patches, Acne Clay-to-Foam Cleanser, Intensive Moisturizing Cream, and Baby Eczema ...