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exchangewire.com
3h
Equativ Strengthens its Cookieless Solutions by Integrating First-id into its Curation Marketplace EBC
Equativ, the leading independent digital advertising platform, has signed an exclusive partnership with First-id, the leading ...
exchangewire.com
13h
Reinventing the Crab: Is CTV just TV Again?
And, if it is, what does the age of “TV 2.0” mean for advertisers? Harry Menear takes a look a the CTV streaming landscape, ...
exchangewire.com
5h
Digest: Viant Acquires IRIS.TV; The Guardian to Halt Content Posting on X
News in brief: Viant Technology acquires IRIS.TV, The Guardian to halt X content posting, and Alliant sold to private equity.
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