Sir Martin Sorrell built his empire at WPP with acquisitions - some of which, like Ogilvy and Chris Ingram's Tempus media agency were bitterly contested - and, for a while, the strategy worked well ...

It isn't all sweetness and light at Christmas, especially if you live in the parts of Europe most threatened by Russia's invasion of Ukraine and the fear that the conflict may spread. People are still ...

Mother's work for Uber has been consistently exemplary, presenting the (sometimes controversial) ride-hailing app as a friend in need (with a nice personality.) The long form ad with Robert De Niro ...

We Are Social quietly proves that specialisation works, regularly picking up big social accounts. The latest is Carlsberg which has appointed We Are Social as its global sociol agency in a pitch led ...

After last year’s bold and controversial Christmas campaign, Mother has taken M&S back to its old “Magic & Sparkle” formula with a film that captures the transformative effect that Christmas can have ...

Even before Trump was elected, 2025 was already looking like it might be another year of upheaval on the social, political ...

Saatchi & Saatchi now has yet another CEO, Claire Hollands joining from the same position at IPG's MullenLowe. Hollands ...

Familiar fictional characters are proving popular for this year’s Christmas ad campaigns, and the trend seems to hold for the US too. Where’s Wally? (known as Where’s Waldo? there), becomes a real Gen ...

WPP has been performing better on the new business front and it doesn't come much better than a $1.9bn ten-year contract with ...

Saatchi & Saatchi has hit a rich vein of form for EE, positioning the mobile network skilfully as something that can help you as well as draining your wallet. The agency’s regular depictions of Gen Z ...

The importance of engaging with Halloween and the fall season As brand marketers look to the year ahead, they are met with a ...

This year has not been easy for House 337, with key clients including Santander and JD Williams in review. The agency may ...