Google launched an AI Professional Certificate with seven self-paced modules and three months of AI Pro access. Eligible U.S.
Google's Jeff Dean explains why latency and cost make Flash Google's production tier for AI search, and why models are built ...
Data-driven attribution and smart bidding are no longer optional when targeting a generation that loops between video, social ...
Target ROAS and target CPA optimize outcomes, not spend caps, which explains why budgets can flex beyond daily expectations.
Grant Simmons explains why topical authority, signal alignment, and unique data-driven content are the foundations of AI visibility — and why they always have been.
Explore how new businesses can gain visibility in AI-generated search results and improve their chances of AI visibility.
Peec AI analyzed fan-out queries from 10M+ ChatGPT prompts and found 43% of background searches ran in English, even for non-English prompts.
Winning in AI-driven search requires redesigning the enterprise operating model around eligibility, governance, and structural clarity.
Google is adding hover link pop-ups on desktop in AI Overviews and AI Mode, plus more prominent link icons within responses across desktop and mobile.
Courts found Google violated antitrust law in search and ad tech, yet it became the second most valuable company. What's decided, pending, and next.
Discover how a modern publishing engine can eliminate the issues of legacy CMS and drive sustainable growth for media companies.
Learn how to manage international PPC campaigns across multiple regions, agency partners, and markets while maintaining brand consistency and avoiding costly mistakes.