Andrea Felsted is a Bloomberg Opinion columnist covering consumer goods and the retail industry. Previously, she was a reporter for the Financial Times. Nike Inc. has finally found its Samba.

After the Converse "Chuck Taylor" All-Star, the first ever signature athletic shoe in 1921, dominated the basketball shoe ...

Shares in sportswear brand Nike (NKE) were off the pace today as German rival Adidas declared it wanted to knock it off the top of the global leaderboard. See what stocks are receiving Strong Buy ...

Now is the time to refresh your Adidas collection before the hot weather hits. We assembled ten of the best options from End’s massive seasonal sale. This pastel collaboration between End and Adidas ...

You can often find some good deals on Adidas's site, but using a coupon is the best way to save. While promo codes are rare, some can help you save an extra 30% on your order, including already ...

Here are the five best Nike basketball shoes you can buy right now for $66 or less. Nike says, "Accelerate, bank, shoot, score—then repeat. Russell Westbrook's latest shoe is here to assist ...

The agreement will seen the Premier League champions-elect return to wearing adidas for the first time since 2012, after a stint with Nike. They have been sponsored by the German giants in ...

LIVERPOOL, England : Liverpool have signed a multi-year kit deal with Adidas beginning next season that will replace sportswear manufacturer Nike, in what British media reports say is a five-year ...

Liverpool have confirmed they will switch kit manufacturers in August as the Reds team up with German giants adidas again. Liverpool are ending their five-year partnership with Nike, who replaced ...

To get the wallpaper off you'll need to spray it with water as to not risk damaging other parts of your space. Need a break? Play the USA TODAY Daily Crossword Puzzle. Pro tip: It's best to turn ...

Known for innovative designs and lasting durability, Nike is a brand people rely on for both performance and fashion. Step into comfort and style with the best Nike sneakers under ₹5000.

There are a number of parallels between Liverpool's new agreement with Adidas and the terms that were penned with current kit manufacturers Nike, back in 2020. Back then, Jurgen Klopp's team were ...