NEW YORK – January 15, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today unveiled its 2025 Upfront/NewFront Guide, a vital resource for media buyers and sellers ...
A lot of people, myself included, felt bringing in Nielsen might be the best acquisition of the Jaguars’ last offseason. What fool’s gold that turned out to be. Not only were the Jaguars ...
Paramount Global and VideoAmp have extended their ratings measurement partnership as the media giant’s contract dispute with Nielsen drags on. Under the renewal agreement, VideoAmp will continue ...
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