Companies spend millions developing logos to represent a brand. Some of them have hidden meanings steeped in the history and ...

Discover huge savings of designer fashion brands in the Amazon Spring sale - now on.

In 2025, dupe culture has fully taken hold. Here’s what to know about the drivers for consumers — and how brands can deal ...

Lady Gaga was hit with a $100 million lawsuit by a California surf company over claims the pop star stole their logo for her ...

The California-based surf company Lost contends co-founder Matt Biolos, an acclaimed board shaper, has used the “Mayhem” mark ...

Lady Gaga is facing a $100 million lawsuit from a California surf company alleging she stole their logo for her Mayhem album ...

Fashion sourcer Gab Waller says that for her clients, a creative director’s first collection can mark not just a turning point, but also a chance to own a piece of history. Take for example the ...

SIGN UP for TheStreet’s FREE Daily newsletter 💰💸 Shein is one of the biggest fast-fashion online retailers worldwide and ...

Partnering with major brands can be a game changer for any business. Aligning with household names can lend credibility ... A successful partnership goes beyond logos on marketing materials ...

Popular sportswear brand Hoka has been accused of failing to acknowledge the Māori origins of its name, sparking criticism ...

Lady Gaga's new Mayhem merch is ripping off a logo that Lost International has had trademarked since 2015, a new lawsuit ...

We’ve all been there: you’re sitting in a café or waiting in line, and you notice someone showing off a little too much—or at ...