Swoop and iSpot have joined forces to deliver insights into cross-platform ad exposures against specific audiences for healthcare and pharma marketers. Through the newly announced partnership, ...
As buyers finalize their TV upfront deals and consider which currencies to use, they can measure the progress of three major alternate currencies. Comscore, iSpot and VideoAmp all reaffirmed last year ...
DETROIT—GSTV, a national network that provides video content to many fuel retailers, has announced that it is working with cross-platform TV measurement company iSpot to better measure and understand ...
It’s a data, technology and broadcast partner that powers the global ecosystem connecting sports, betting and media, “creating highly immersive products that enrich fan experiences for the entire ...
Paramount Global is teaming up with iSpot.tv to offer more transparency into consumers’ responses to ads — its latest partnership with a Nielsen competitor. iSpot’s new measurement offering, Outcomes ...
NEW YORK — TV and video measurement company iSpot has named a veteran “technologist” to serve as its new Chief Technology Officer. In his new role, Nipun Dureja will oversee the unified structure of ...
SAN JOSE, Calif. & BELLEVUE, Wash.--(BUSINESS WIRE)--Today, Roku, Inc. (NASDAQ: ROKU), the #1 TV streaming platform in the U.S.*, announced an expanded measurement partnership with iSpot.tv, the cross ...
Moonbug Entertainment has announced a deal with iSpot.tv to provide cross-platform TV measurement for its connected TV apps. Moonbug Entertainment has announced a partnership with iSpot.tv, a TV ...
Are you a print subscriber? Activate your account. By Erika Wheless - 1 hour 58 min ago By Berkeley Bethune - 2 hours 33 min ago By Tim Nudd - 2 hours 35 min ago By Jack Neff - 2 hours 43 min ago 5 ...
Résumé: Annual events include the PGA Tour Shriners Children’s Open (since 1983); Professional Rodeo Cowboys Association National Finals Rodeo (1985); college football SRS Distribution Las Vegas Bowl ...
The U.S. Joint Industry Committee (JIC) today (Sept. 20) announced that Comscore, iSpot and VideoAmp have been granted conditional certification as part of its ongoing currency certification efforts, ...
Earlier today, iSpot, a TV audience and ad measurement company announced it had acquired 605, a next-generation measurement and attribution company. The cost of the acquisition was not disclosed. The ...