The Women’s Sport Trust has found that domestic sport and interest in female athletes experienced continued growth in 2024.

One of Nielsen‘s newest audience-measurement products has won accreditation from the Media Rating Council, setting up a new option for advertisers at a moment when the media-tabulation giant has ...

The Nielsen Company said Tuesday that viewership was down from Joe Biden’s 2021 inauguration, which reached 33.8 million, and Trump’s first move into the White House, seen by 30.6 million in 2017.

Streaming as a viewing category leveled up again in December, according to Nielsen‘s monthly Gauge report, rising 9% over the previous month after a comparable gain in November. Collectively ...

YouTube hit a record share of TV usage in December, with the streaming service logging 11.1% of all TV viewing, according to Nielsen’s The Gauge report. After nabbing a 10.8% share in November ...

NEW YORK—Heavy viewing during the Thanksgiving and Christmas holidays helped increase overall viewing by 4% month-over-month in December, according to Nielsen’s The Gauge report. That report, which ...

Trump as 47th president of the United States, according to Nielsen. Viewership peaked with 34.4 million viewers during the 12:15 PM quarter-hour. While coverage varied by network, 15 networks aired ...

That puts her fifth on the British under-20 indoor 400m all-time list – only Amber Anning, Yemi Mary John, Emily Newnham and Laviai Nielsen have gone faster domestically in that age category.

NEW YORK – January 15, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today unveiled its 2025 Upfront/NewFront Guide, a vital resource for media buyers and sellers ...

Billie Jean King darts across a makeshift stage at the El Museo del Automóvil y la Moda de Málaga, where she's hosting the first-ever Power of Women's Sports Summit. She's launching tennis balls into ...

A lot of people, myself included, felt bringing in Nielsen might be the best acquisition of the Jaguars’ last offseason. What fool’s gold that turned out to be. Not only were the Jaguars ...