LeBron James, arguably the best basketball player of his generation and among the greatest sportsmen of all time, has transcended his sport to become a genuine worldwide celebrity.

Subsequent generations have brought about a few more athletes deemed worthy of exceptionally long-lasting endorsements, from ...

LeBron James and Nike team for the Nike LeBron 22 "Mogul." Check our Sneakers news for more upcoming releases and breaking content!

The Christmas season is often associated with giving, and what better way to celebrate the holidays than unwrapping new sneakers? The basketball shoe landscape awaits new drops every year during the Y ...

Kevin Durant's "Easter" Nike KD 4 is coming back. Check our Sneakers news for more upcoming releases and breaking content!

Los Angeles Lakers forward LeBron James debuted the Nike LeBron 22 in a player-exclusive "Duke Blue Devils" colorway.

Ian Servantes is a Senior News Editor for Footwear News specializing in sneaker coverage. He’s previously reported on ...

Arriving on shelves in early December as King James continues his historic 22nd season in the NBA. Hypebeast sits down with ...

Los Angeles Lakers star LeBron James has been in the spotlight ... In 2007, Marbury launched his “Starbury” shoes, priced at around $15, to make them accessible to everyone.

I wanna ask LeBron, what does he mean by ''There's no party like a Diddy party?'' Covington asked during a press conference to promote Saturday's bout with Joaquin Buckley. 'LeBron, you're a f ...

Much like the 2010-11 Miami Heat when they acquired both Lebron James and Chris Bosh in the same offseason to create their Big Three, though, New York is remaining patient. Miami's Big Three is ...

Despite new rumblings that the Golden State Warriors will at least keep an eye on LeBron James' status amid the recent struggles of the Los Angeles Lakers, there's no indication the four-time MVP ...