The central Wisconsin farm was part of the inspiration for a 60 second Lay's potato chip commercial that aired in the third quarter.

Heartland Farms, based in Central Wisconsin, inspires "The Little Farmer," a Lay's Super Bowl ad directed by Taika Waititi.

We unleashed our inner anglers on a three-day fishing excursion to Lake of the Woods and this is what happened.

Sadly, when you're strolling down the aisles of your favorite grocery store, there are some beloved items you’ll notice are ...

It’s the ultimate snackdown. Trader Joe’s has announced the winners of their 16th Annual Customer Choice Awards after fans ...