Brandon McSwain is the new crew chief for the No. 1 Trackhouse Racing team in the NASCAR Cup Series. McSwain, a two-time Daytona 500 champion engineer, is now leading the team of fellow Floridian ...

When NASCAR began its new set of media rights deals last season, the biggest hurdle the racing circuit would have to clear was educating fans about where races would air. NASCAR went from having two ...

The Clash — NASCAR's preseason exhibition race — isn’t a great predictor of how drivers will perform this year. But it does give a little bit of a sense of the attitude and confidence a team has going ...

View post: Tony Stewart Brushes off Talking to NASCAR President Steve O'Donnell NASCAR teases a major announcement before the Daytona 500. Partnership with IMSA and ABB points to EV innovation.

The 2026 NASCAR Cup Series season is here and the festivities will begin with the 68th Daytona 500 on Sunday, Feb. 15. From there, NASCAR will head to Atlanta and Austin as it moves through a 36-race ...

DAYTONA BEACH, Fla. — NASCAR today announced a new, multiyear partnership with Cuervo, the world’s first and No. 1 tequila brand, naming it the Official Tequila of NASCAR, the Official Margarita of ...

(Editor's note: The 2026 Daytona 500 start time has been moved up to 1:30 p.m. ET Sunday, Feb. 15. This story has been updated to reflect the change.) The Cook Out Clash preseason exhibition provided ...

A cacophony of engine noise is perhaps NASCAR's most recognizable quality, and it's that quality that NASCAR will use as an advertising technique ahead of Sunday's season-opening Daytona 500. NASCAR ...

The 2026 NASCAR season officially got underway on Feb. 4, with Ryan Preece taking home the checkered flag in the Cook Out Clash. On Sunday, Feb. 15, is arguably the biggest race of the year in the ...

With millions of viewers tuned in for the NFL’s Super Bowl, NASCAR made a statement of its own after the final whistle on Sunday night. The sanctioning body unveiled its new national advertising spot ...

NASCAR is leaning into its rough and gritty identity and making sure the champagne sippers know they can trade in for a can of beer. NASCAR launches “America, Start Your Engines” ad, contrasting its ...

Steve O'Donnell leads NASCAR into its new season. David Jensen / Getty Images CHARLOTTE, N.C. — At the dawn of the 2026 season, NASCAR finds itself in an unfamiliar position from where it had been for ...